Advancing Insights in Innovation and Enterprise

The Journal aims:

• To advance knowledge of the practical integration of emerging technologies in business operations and strategies.
• To provide insights into the challenges and opportunities associated with real-world technology adoption.
• To foster interdisciplinary research at the intersection of business, technology, and society.
• To contribute to the development of evidence-based practices and frameworks for leveraging technology in business contexts.
• To create a repository of case studies, applied research, and technology adoption analyses that inform both academia and industry.

Scope

The journal focuses on applied research and real-world analysis of emerging technologies, emphasizing their impact on business practices, organizational strategies, and societal outcomes. Topics of interest include but are not limited to:

• Artificial Intelligence (AI) and Machine Learning in business decision-making and operations.
• Blockchain applications in finance, accounting, and supply chain management.
• Digital transformation strategies in traditional and emerging industries.
• The adoption of Internet of Things (IoT) technologies in business processes.
• Cybersecurity challenges and solutions in an increasingly digital economy.
• The role of fintech and digital currencies in reshaping financial ecosystems.
• Big data and analytics for strategic planning and competitive advantage.
• The social, economic, and ethical implications of technology adoption in businesses.
• Case studies on successful and failed implementations of emerging technologies.
• Frameworks and models for assessing the ROI and effectiveness of technology investments.

The journal welcomes contributions from academics, industry professionals, and policymakers who are engaged in advancing the understanding of how emerging technologies are transforming the global business landscape. Submissions are encouraged to include empirical evidence, case-based insights, or interdisciplinary approaches that demonstrate the applied value of technology in real-world contexts.